commercial office design

5 Top Ways to Maximize Commercial Space Potential

by | Jul 27, 2020 | Blog

Your commercial space design has a big impact the way people interact with your business.  When you maximize your space’s potential you can increase engagement, efficiency, sales, and more.  But, as business needs vary on a case-by-case basis, it can be risky to just copy others who have had success with their design.  That’s where an experienced commercial general contractor like Emerald comes in– we have the critical knowledge to help you make the most out of your commercial space.  Here are 5 important factors to consider when planning and executing a commercial construction project, in order to make the best use of your space. Below this list we go into detail on each value maximizing technique.


  1. Use Interior Design As A Branding Opportunity
  2. Focus On Comfort
  3. Match Layout With Company Needs
  4. Seek For Balance
  5. Hire A Professional Design-Build Team

Use Interior Design As A Branding Opportunity 


The first thing visitors notice is whether or not a commercial interior (or exterior) looks dated or in-line with current trends.  However, following trends too closely can be dangerous because they change often.  Shooting for classic finishes that transcend the current design fads is the safest bet to ensure that the space will look fresh for years to come. Color psychology is an important factor to consider, as colors evoke certain emotions in customers. Utilize your brand colors in innovative ways, whether you want to increase creativity, energy, productivity, motivation, or some other feeling. Unique, “instagrammable” design features can help increase brand awareness, especially interactive experiences.

Balboa's Completion Photo

Balboa’s evokes a calm, beachy, “California-esque” feeling with their design choices

morning kick restaurant

Morning Kick ensured patron comfort by implementing a comfortable, designated waiting area in the lobby.

Focus On Comfort


Selecting features that make people at home will make customers want to stay longer and return more often. Ergonomics is a very important factor to consider because the comfort of your space will impact productivity of workers and and the likelihood that visitors will be able to relax and feel good.

Match Layout With Company Needs


Don’t forget to put yourself in the shoes of customers and employees.  Depending on the type of business, ensure that you designate areas that keep people divided and create personal space, or spaces that promote community and collaboration. The layout design can help with noise control and flow of traffic. A safe way to ensure that the space is versatile is to build adaptability into the layout.  You might consider implementing temporary walls or other features that can easily be changed as the business grows.

Vito's Restaurant Party Room

Vito’s Pizza & Italian Ristorante meets customer needs by offering a party room for private dining.

rockwell ice cream

Rockwell Ice Cream‘s design was an exercise in balance

Seek For Balance


Architectural features help establish equilibrium in the space. Use walls or furniture to create “zones”, enhance the space’s sense of motion, or add to its visual interest. The visual look and feel is just as important as the spatial balance.  Where there are dark elements there must be light/bright features to offset them, and where there is detail there must also be simple areas to allow viewers’ eyes to rest.

Hire a Professional Design-Build Team


All in all, it’s clear that a lot goes into making sure that you are getting the most out of a commercial space.  It’s common to feel overwhelmed by the large amount of factors there are to think about when planning a business remodel or new-build.  That’s why it is smart to hire a general contractor that does this work every day.  At Emerald, we not only build out your vision to your exact specifications, but we work with architects and engineers from the early stages of your planning in order to come up with the best and most cost-effective design solutions.  Email us today or call us at 480-832-9808 to start working with a partner that will help maximize the potential of your space.